A privately held company that builds, acquires, and operates businesses across network automation, software, real estate technology, fintech, and media.
Each business operates independently under the Prime Assets umbrella. Different markets, same principles: build systems, solve real problems, own the outcome.
Every business is built as a system that runs without constant intervention. If it requires you to show up every day to survive, it's a job, not a business.
We don't consult and walk away. We build, operate, and own. Equity over invoices. Long-term value over short-term revenue.
Every company in the portfolio exists because someone had a problem that wasn't being solved well. We find the gap, build the system, and let it compound.
"Build the machine. Then let the machine build for you."
Erik Anderson, FounderHigh school dropout turned network engineer, crypto miner, business owner, and author. Built his first S-Corp at 26, mined Bitcoin before most people had a wallet, retired at 40, got bored, and went back to building. Software Engineering degree at 43. Currently a Principal Network Automation Engineer building autonomous satellite operations centers by day and everything on this page by night.